Grand Prize Winner of COLLECTIVE Lacie CPro Community contest chosen David Beebe, Emmy-award and Cannes Lion-winning advertising content expert.

Seagate, the parent company of LaCie, launched a worldwide campaign to celebrate the release of two 14TB internal hard drives that are purpose-built for professionals. These hard drives are the 14TB BarraCuda and 14TB IronWolf Pro; offering the largest capacity available in a single drive while remaining fast and agile.

Challenge was to craft an inspiring, genuine 30-60 second short film that draws a parallel between internal attributes as a filmmaker and the attributes of the two drives.